MESM Specialization: CEM

Faculty Advisors: Gary Libecap (MESM 2018) and Matt Potoski (MESM 2019)

Corporate Environmental Management (CEM) teaches students how private-sector firms address environmental and natural resource issues, while promoting shareholder value and linking the firm’s market objectives to the environment. CEM students learn how to develop new capabilities to enhance competitive strategy and incorporate environmental objectives, while responding to new market opportunities, social demands, and regulatory pressures. Students identify, evaluate, measure, and present sources of competitive advantage that have beneficial environmental, resource, and financial consequences. They also examine how and when private market solutions to environmental and resource problems are advantageous, property rights and other institutions necessary for these market outcomes to occur, and interactions required among stakeholders including management and employees to politicians and non-governmental organizations. Students learn organizational structure and behavior, examine why some regulatory systems perform better than others, and explore the range of policy instruments available to guide corporations’ actions. CEM training has valuable application to jobs in business, entrepreneurship, consulting, and management.

COURSE WORK

MESM students are required to take a minimum of 36 units of electives in their primary specialization. ESM courses are offered in the Bren School and most ESM courses are offered every year. Courses marked with an asterisk (*) will be offered every other year. Bren students also may take courses in other UCSB departments as electives or, with advisor’s approval, to satisfy specialization requirements. Courses used to satisfy a requirement in a given area may not be counted to satisfy multiple requirements within a single specialization; if a student is completing multiple specializations, a course may satisfy a requirement in both specializations, up to 16 units.
MESM Class of 2018 students may follow previous requirements.

CEM Specialization Courses (12 units required)

  • ESM 245 Cost Benefit Analysis (4 units)

At least 4 units of business strategy:

  • ESM 281 Corporate Environmental Management (4 units)
  • TMP 240 Business Strategy and Leadership Skills (4 units)

At least 4 units of business application:

  • ESM 222 Fate and Transport of Pollutants in the Environment (4 units)
  • ESM 271 Carbon Footprints and Carbon Accounting (4 units)
  • *ESM 272 Energy and Resource Productivity (4 units)
  • ESM 273 Life Cycle Assessment (4 units)
  • ESM 282 Pollution Prevention (4 units)
  • ESM 288 Energy, Technology and the Environment (4 units)

Technical Skills (4 units required)

ESM 232 Environmental Modeling (4 units)
ESM 244 Advanced Data Analysis (4 units)
ESM 262 Computing for Environmental Science and Management (4 units)
ESM 263 Geographic Information Systems (4 units)
ESM 269 Survey Design and Environmental Public Opinion (2 units)
ESM 271 Carbon Footprints and Carbon Accounting (4 units)
ESM 273 Life Cycle Assessment (4 units)
ESM 296 Advanced Special Topics in Environmental Management (Advanced GIS) (2 units)
ESM 296 Advanced Special Topics in Environmental Management (Econometrics) (4 units)
ESM 296 Advanced Special Topics in Environmental Management (Monitoring and Evaluation) (4 units)

Environmental Economics, Policy and Law (4 units required)

ESM 225 Water Policy (4 units)
ESM 229 Economics and Policy of Climate Change (4 units)
ESM 242 Natural Resource Economics (4 units)
ESM 243 Environmental Policy Analysis (4 units)
ESM 248 Environmental Institutions (4 units)
ESM 257 Coastal Ocean Policy and Management (4 units)
ESM 275 Environmental Planning (4 units)
ESM 294 Advanced Special Topics in Environmental Law (2 units)

Environmental Management (4 units required)

ESM 279 Financial Management and Environmental Accounting (4 units)
ESM 281 Corporate Environmental Management (4 units)
ESM 283 Environmental Negotiation (4 units)

Eco-Entrepreneurship (4 units required)

ESM 256A Intro to Entrepreneurship and New Venture Creation (2 units)
ESM 256B New Venture Opportunity Analysis (4 units)
*ESM 230 Strategic Planning for Non-Profit Ventures (4 units)
ESM 402A New Venture Formation (Eco-E Project) (4 units)
ESM 279 Financial Management and Environmental Accounting (4 units)
1 TMP 240 Business Strategy and Leadership Skills (4 units)
1 TMP 241 Managing for Innovation (4 units)
1 TMP 242 Entrepreneurship (4 units)
1 TMP 244 Entrepreneurial Marketing (3 units)
1 TMP 246 New Venture Finance (3 units)
1 TMP 255 New Product Development (4 units)
TMP 268AB New Venture Competition Seminar (3 units)
TMP 269 Creating a Market-Tested Business Model (4 units)

1Several electives for the Eco-E focus are part of the Graduate Program in Management Practice (GPMP), a UC-recognized certificate offered by the Technology Management Program (TMP). Students are encouraged to pursue the GPMP certiciate; however, courses applied to the GPMP certificate cannot be applied to MESM degree requirements.

Environmental Communication (4 units required)

*ESM 249 Environmental Persuasion (2 units)
ESM 296 Advanced Special Topics in Environmental Management (Environmental Data Visualization) (2 units)
ESM 430 Workshops in Environmental Science & Management (Social Media) (1 unit)
ESM 437 Writing Skills for Environmental Professionals (2 units)
ESM 438 Presentation Skills for Environmental Professionals (4 units)
ESM 440 Strategic Environmental Communication (4 units)
ESM 441 Intro to Environmental Media Production (2 units)
ESM 442 Grassroots Organizing, Outreach and Campaigning (2 units)
ESM 449 Environmental Communication Practicum (4 units)

Additional Science (recommended)

ESM 211 Applied Population Ecology (4 units)
*ESM 213 Ecotoxicology (4 units)
2 *ESM 214 Biological Waste Treatment (4 units)
*ESM 215 Landscape Ecology (4 units)
*ESM 219 Microbial Processes in the Environment (4 units)
2 ESM 222 Fate and Transport of Pollutants in the Environment (4 units)
ESM 224 Sustainable Watershed Quality Management (4 units)
ESM 226 Groundwater Management (4 units)
ESM 235 Watershed Analysis (4 units)
*ESM 237 Climate Change Impacts and Adaptation (4 units)
*ESM 239 Advanced Climate Science for Policymakers (4 units)
*ESM 240 Climate Change Biology (2 units)
ESM 254 Coastal Marine Ecosystem Processes (4 units)
ESM 260 Applied Marine Ecology (4 units)
2 *ESM 272 Energy and Resource Productivity
2 ESM 282 Pollution Prevention (4 units)
2 ESM 288 Energy, Technology and the Environment (4 units)

2Recommended for CEM students.

Advanced Special Topics (recommended)

Advanced Special Topics courses (variable units) are typically taught by Visiting Professors and Lecturers and may be offered during any quarter of the academic year.

ESM 293 Advanced Special Topics in Climate and Energy
ESM 294 Advanced Special Topics in Environmental Law
ESM 296 Advanced Special Topics in Environmental Management
ESM 297 Advanced Special Topics in Environmental Policy
ESM 299 Advanced Special Topics in Environmental Science
ESM 430 Workshops in Environmental Science and Management

Students may supplement their specialization with either the Eco-Entrepreneurship Focus or the Strategic Environmental Communication Focus.

Relevant courses in other UCSB departments

ECON 273A      Managerial Accounting (4 units)
TMP 240          Business Strategy and Leadership Skills (4 units)
TMP 241          Managing for Innovation (4 units)
TMP 242          Entrepreneurship (4 units)
TMP 244          Entrepreneurial Marketing (3 units)
TMP 246          New Venture Finance (3 units)
TMP 255          New Product Development (4 units)
TMP 268AB       New Venture Competition Seminar (3 units)
TMP 269           Creating a Market-Tested Business Model (4 units)