Courses
ESM 440A
Strategic Environmental Communication
Instructors:
Heather Hodges
Units: 2
Description
Successful environmental communication is not just about getting the facts right. Before tackling an issue, it's critical to consider the intended audiences and their values and attitudes. In this class you will study communication theory, including how logic, emotion, persuasion, and social influence work. You will also learn about strategic messaging and outreach to achieve your communication goals.
