2024 Bren Communication Capstone Presentations
Join us for the Class of 2024 Communication Capstone Presentations on Friday, June 7, from 12:00pm - 2:00pm Pacific Time. Students in the Strategic Environmental Media and Communication focus area of the Master of Environmental Science and Management program prepare final capstone projects in the areas of science communication, public outreach campaigns, marketing/public relations research and strategy, and video production.
Join us in Bren Hall 1414 or watch online using this link and passcode comm
Program
This year we present seven dynamic projects for clients in the public, nonprofit, and corporate sectors:
Increasing Access & Use of Climate Models, Lindsay Edelman, Melissa Vezard
Prof. Stevenson is studying tropical Pacific climate variability and hopes to enhance the usability of climate models. This project creates a strategy to bring awareness of accessible climate model data to a broader audience through educational curriculum, tutorials, and web resources.
Native Plant Marketing & Audience Development, Samuel Desre, Olivia Somhegyi, Jenna Anderson, Chloe Swick, Jaden Husser
The mission of the Santa Barbara Botanic Garden is to conserve native plants and habitats. This team supported the Garden’s Marketing and Communications Team by exploring customer journeys and barriers to adopting native plants in landscapes across the Central Coast.
Vines to Wines: Solminer Content Strategy, Elena Perry
Regenerative viticulture is a growing industry on the California central coast, yet there is room to expand their customers. This capstone develops a strategy to expand market reach for Solminer by connecting consumers to their regenerative farming practices through content strategy & creation.
Waste Free Waves: Marine Debris Storymap, Eleri Griffiths, Tatiana Bok, Anne Youngdahl
The team created a public-facing ArcGIS StoryMap that illustrates a baseline assessment of marine debris within the proposed Chumash Heritage National Marine Sanctuary. It is based on a Bren Master’s Group Project, and is created for NOAA Sanctuaries West Coast Regional Office.
Pre-Consumer Textile Waste Outreach Strategy, Simone Berkovitz, Erin Clem, Alexis Grana
Based upon a Bren Master’s Group Project, the goal of this project is to communicate the environmental and public health impacts of pre-consumer textile waste from cut and sew factories. It will also showcase the potential for textile recycling methods to reduce these impacts.
Ocean Conservation Game: “The Swarm”, Justine Lang, Elizabeth Braun
“The Swarm” is a novel by Frank Schatzing about the ocean and its creatures fighting back against humans due to the damage caused to the environment. This team created a concept for a video game to bring the story to a wider use base for UCSB’s Center for Digital Games Research.
"Sea Otter Savvy: A Mission for Stewardship & Coexistence" Short Film, Lars Nelson
Sea otters are found along central coast California, but experienced a sharp decline in the past century. Now thanks to the efforts of dedicated individuals, they are making a comeback. This film chronicles the work of dedicated groups like Sea Otter Savvy, and their successes.